You are a week away from finishing rehab on your latest flip. The ugly house is looking gorgeous. You are in a good mood. Your plan is to get the work finished and push the button on couple of things you know will help you make the house sell fast.
STOP!
You need to start right now. You need to start on all of them at once, not line by line. Meaning you will not first order a sign, put the sign up in front of the house, wait for couple of weeks, then find a flat fee MSL service, then make a Postlets listing for Craigs List....
That is not the way this dish is cooked.
Ever watched grandmother cooked? She just put up three four pots up and started tossing things in. You may have thought that there is no way this food is coming out O.K. yet it was one of the greatest meal you ever had in your life, over and over again every time she cooked.
You got to start doing the 'selling' before the house is finished, no matter which Michigan City you are fixing this house up. Everything takes time. What looks like a minute, takes an hour. What you think will take an hour, will take a day.
A road sign will not be done and delivered to you in one hour. At best, 2-3 days. If you wait till the house is finished, then figure the payment out, and get it ordered, count the weekend days in it and you just wasted 4-5 days from idea to reality.
Somebody referred you to a great flat free MLS service? You left a message but then you had to leave town on a family wedding and they called back but you don't have a good outside picture of the house so you have to wait till you come back on Tuesday and by the time it is done the whole week is passed.
Look at the rehab that you are about to wrap up... did everything really finished EXACTLY on the hour that you planned?
Get your list moving now while the house is 7-10 day away from being perfect. Get the outside done first so you can take some pictures. Good thing about online marketing - it only takes minutes to add more pictures as other rooms in the house get wrapped up.
But start thinking 'flipping' and not rehabbing now.
It is time.
