Small steps every day translate into big momentum.
This has nothing to do with real estate but it has implications for people who are thinking about doing real estate.
This website www.MarkIjlal.com was launched on September 24, 2004. Initially i had somebody designed a site for me which was pretty much has the look and feel of a corporate website. At the last minute I just looked at it and chucked the idea. I am not corporate guy - never was and don't intend to be any day soon.
So this blog was born because I like to write and share what I know and in hope that somebody will take these systems and launched their foreclosure buying and selling business.
But I knew nothing about how to inform the world that hey this little site known as markijlal.com exists in the big bad world of the Internet. I checked up couple of computer people whom i know and they all said pretty much the same thing - we can design it for and after that it is all about praying.
So always up for a challenge, I started learning about how to get people to my site. Just as a hobby. I wrote a goal down - December 31, 2005 - double traffic from October and November.
Mind you I had no clue on what the heck was I doing.
I did lots of small things - most of the time I was frustrated because I have no idea on how websites work and actually still don't. But I started reading about it in my little spare time that I got when Saige allowed me to put her down. My bathroom floor was littered with all the printouts from internet sites much to Nora’s annoyance.
I wanted to do so many things but I could find the time to do them all. But I still did something - one thing here, one thing there - and slowly they came. It was a trickle, but slowly they came. The trickle has since became a little heavier - it is still not raining but it is slowly getting there.
And I am grateful when I get emails from visitors that talked about this blog giving them a good kick in their butts to move. It is worth the time spent here.
But here is the big lesson for me - and I hope you are getting the idea also here :
- I started something totally new - learned a little bit about it, was mostly frustrated on the slow progress but I kept on learning a little at a time.
- I implemented what I learned before I went to the next stage. So if I learned even something little about getting 10 people to know about my site, I implemented it before I went to the next strategy.
- I wrote a goal with a deadline and a very specific number.
- I checked my progress every day - I wanted to know if it was working or not and every little increased made it easier to do the next thing.
I think something we get too tangled about learning and not enough doing. Nora has this saying that he repeats endlessly in our offices, “do anything and you will get results”. I think he has on to something.
So here it is - January 2005 - website traffic has doubled, I am happy that I learned something new and now couple of my coaching group students are setting up their websites and I will be able to help them also.
Now go back and substitute the word traffic with foreclosure deals.
Small hinges swing big doors!
